Denmark's Farrowing Crates to America's Feed Additives | Damian Mason
Ag Entertainment
•
44m
Lasse Jakobsen was born in Denmark, now the Millennial heads up U.S. business development for the company his grandfather created to serve European hog production. Today, Protekta is a joint venture with a Danish organization that produces feed additives, among other things, for pork, poultry, and primarily dairy producers. Lasse discusses the advantages of selling to a consolidating industry, lessons learned about customer outreach, surviving Covid disruptions, the advantage he has from working in Europe, and other business perspectives.
Sponsored by Pattern Ag https://www.pattern.ag/ and AGvisorPRO https://getagvisorpro.com/
Up Next in Ag Entertainment
-
The Future of Ag, Technology, and Equ...
Your smart phone has more technology and capability than NASA’s Apollo program had 50 years ago. Think about that, then think about the technology in today’s modern farm machinery. Data collection, yield monitoring, analysis down to the square foot…It’s amazing to say the least. John Deere busine...
-
Revisionist Ag History & Rose-Colored...
Two weeks ago I posted on social media a photo of an antique tractor next to a modern machine. In my post I referenced the advancements we’ve made since the antique tractor worked the land — 7 times increase in per acre yield, less natural resource consumption per calorie produced, environmental ...
-
Renewable Diesel — Will We Really Nee...
Renewable diesel is the new buzz talk everywhere in Agriculture. Will its take off and reality match the fervor in farm circle discussions? Will the tax credits giving RD lift off remain with us? Will more biofuel fuel the “no food for fuel” debate? Well, yes, that’s almost a guarantee! Mac Marsh...
